Privacy Policy

Cookie Policy for Yandex Metrica

This section of our Privacy Policy explains how we use cookies from Yandex Metrica, a web analytics service provided by YANDEX LLC, 16 Lva Tolstogo St., Moscow, 119021, Russia («Yandex»). This policy is intended to comply with the General Data Protection Regulation (GDPR).

1. What is Yandex Metrica?

Yandex Metrica is a web analytics tool that helps us understand how visitors interact with our website. It uses cookies to collect information and report website usage statistics without personally identifying individual visitors to Yandex. This allows us to analyze traffic, improve our website’s performance, and enhance user experience.

2. What Information Do Yandex Metrica Cookies Collect?

When you visit our website, Yandex Metrica cookies may collect the following types of information:

  • Usage Data: Information about your interaction with our website, such as pages visited, time spent on pages, links clicked, page-load times, and navigation paths.

  • Technical Information: IP address (often anonymized or truncated by Yandex Metrica before storage), browser type and version, operating system, device type, screen resolution, and language settings.

  • Referral Source: The website or search engine you came from before visiting our site.

  • Session Replay Data: Yandex Metrica may record user sessions, including mouse movements, clicks, scrolling activity, and keyboard input (excluding sensitive fields, which should be configured by us to be ignored by Yandex Metrica). This helps us understand user behavior and identify usability issues.

Yandex Metrica is configured by us to operate in a way that respects user privacy, including IP anonymization where possible.

3. How We Use This Information

We use the information collected by Yandex Metrica cookies for the following purposes:

  • To Analyze Website Traffic: To understand how many visitors we get, which pages are most popular, and how users navigate our site.

  • To Improve Website Performance: To identify areas for improvement, optimize page load times, and enhance the overall user experience.

  • To Understand User Behavior: To gain insights into how users interact with specific features and content, helping us to make our website more intuitive and user-friendly.

  • To Generate Aggregated Statistics: To compile reports on website activity for internal analysis and business intelligence.

We do not use this information to personally identify you without your explicit consent. The data is primarily used in an aggregated and anonymized form for statistical analysis.

4. Legal Basis for Processing (GDPR)

The legal basis for processing the data collected by Yandex Metrica cookies is your consent, in accordance with Article 6(1)(a) of the GDPR. We will request your consent for the use of non-essential cookies, including those from Yandex Metrica, typically through a cookie consent banner when you first visit our website.

You have the right to withdraw your consent at any time.

5. Your Rights Under GDPR

Under the GDPR, you have several rights regarding your personal data, including:

  • Right of Access: You can request information about the personal data we hold about you.

  • Right to Rectification: You can request correction of inaccurate personal data.

  • Right to Erasure (‘Right to be Forgotten’): You can request the deletion of your personal data under certain conditions.

  • Right to Restrict Processing: You can request the restriction of processing of your personal data.

  • Right to Data Portability: You can request to receive your personal data in a structured, commonly used, and machine-readable format.

  • Right to Object: You can object to the processing of your personal data under certain conditions.

  • Right to Withdraw Consent: You can withdraw your consent for cookie usage at any time.

To exercise these rights, please contact us using the details provided in our main Privacy Policy.

6. Managing and Disabling Yandex Metrica Cookies

You can manage or disable Yandex Metrica cookies in several ways:

  • Cookie Consent Tool: Adjust your preferences through the cookie consent banner or settings tool provided on our website.

  • Browser Settings: Most web browsers allow you to control cookies through their settings. You can usually find these settings in the «options» or «preferences» menu of your browser. You can set your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our website effectively.

  • Yandex Metrica Opt-out Add-on: Yandex provides an opt-out browser add-on that prevents Yandex Metrica JavaScript (metrika.js, analytics.js) from sharing information with Yandex Metrica about visit activity. You can find this tool on the Yandex Metrica website: https://yandex.com/support/metrica/general/opt-out.html

7. Data Transfer Outside the European Economic Area (EEA)

Yandex is a company based in Russia. The data collected by Yandex Metrica may be transferred to and processed on servers located outside the European Economic Area (EEA), where data protection laws may differ from those in your jurisdiction. Yandex states that it implements appropriate safeguards for such transfers. By consenting to the use of Yandex Metrica cookies, you acknowledge this potential transfer. For more details, please refer to Yandex’s own privacy policy.

8. Yandex Metrica’s Privacy Policy

For more detailed information on how Yandex Metrica collects and processes data, please review Yandex’s own privacy policy: https://yandex.com/legal/confidential/ and their Data Processing Agreement terms where applicable: https://yandex.com/legal/metrica_agreement/

9. Changes to This Cookie Policy

We may update this Cookie Policy from time to time. We will notify you of any changes by posting the new Cookie Policy on this page. You are advised to review this Cookie Policy periodically for any changes.

10. Contact Us

If you have any questions about our use of Yandex Metrica cookies, please contact us through the channels provided in our main Privacy Policy.

Important Considerations:

  • Cookie Banner/Consent Mechanism: You MUST have a GDPR-compliant cookie consent banner on your website that allows users to accept or reject Yandex Metrica cookies before they are set.

  • IP Anonymization: Ensure you have configured Yandex Metrica to anonymize IP addresses. This is a crucial step for GDPR compliance.

  • Session Replay: If you use Yandex Metrica’s session replay feature (Webvisor), be extremely careful about what data is recorded. You must ensure sensitive information (like passwords, credit card details, etc.) is NOT captured. Clearly inform users if you are using session replay.

  • Integration: This policy snippet needs to be part of your overall website Privacy Policy, which should cover all data processing activities.

  • Accuracy: Verify that the links to Yandex’s policies are current.

  • Legal Review: This is not legal advice. Always have your privacy policies reviewed by a qualified legal professional.

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Privacy Preference Center

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We value your privacy and give you control over your personal data. Below, you can manage your consent for different categories of cookies and similar technologies used on this website.
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These cookies enable the website to provide enhanced functionality and personalization, such as remembering your preferences (e.g., language, region) or providing services you have requested. They may be set by us or by third-party providers whose services we have added to our pages. If you do not allow these cookies, then some or all of these services may not function properly.

Targeting & Advertising Cookies

These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant advertisements on other sites. They do not store directly personal information but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.